Dr Christian Coachman, the creator
of Digital Smile Design, will be
returning to Australia May 3 & 4 2019
presenting a DSD course overviewing all
the benefits that DSD brings to a dental
practice.

Is your business future-ready?
The future starts now. The digital world
is starting to revolutionize dentistry and
practices that embrace this disruptor
technology are positioning themselves for
long term growth.

The dental industry is changing like
never before; corporate entities are making
it harder for small practices to compete.
Technology is driving major changes in
the industry and the way dental practices
operate. With the shifting landscape of
dentistry, it can be overwhelming for a
single practitioner to keep up.

In this new 1-day course clinicians
will be introduced to the new DSD (Digital
Smile Design) 2D and 3D concepts and
have presented in detail how it can help
your practice grow.

The main goal of DSD is to help
dental offices to succeed in modern
competitive markets by creating their
own unique differentiation and treatment
delivery efficiency by using modern digital
technologies and marketing strategies.

These 5 main pillars for practice
success will be presented:

• Learning and incorporating new digital
  and patient communication systems
  that will differentiate your practice
  using advanced technologies.
• Becoming a more complete
  diagnostician, a better interdisciplinary
  treatment planner and facially driven
  smile designer looking at how teeth fit
  within the face.
• Incorporating and benefiting from
  digital dentistry without the
  investment and steep learning curve
  by accessing a training team that
  will provide all the practice support
  through one portal of knowledge and
  training access point.
• Offering unique restorative solutions
  to your patients through the DSD
  Lab and DSD planning centre agency support concept in Australia and New
  Zealand.

Dr Coachman has co-developed a
highly sophisticated 2D/3D App that
enables clinicians to create smile designs
assisting patients to see their own before
and after results in their own mouths
before any treatment has commenced.

This unique process assists patients to
be involved in their own smile design and
creates a greater awareness of treatment
requirements and hence increased case
acceptance.

The DSD app is the path to facilitate
all the 5 key elements of practice growth
to happen and enables your team to be
involved on a daily basis supporting you
the clinician as you redefine your future
practice direction for growth and stress
reduction by delivering the dentistry you
want to provide to your patient base.

DIGITAL SMILE DESIGN (DSD) is
a multipurpose protocol which provides
remarkable advantages to clinics that
embrace it:

• diagnostic abilities are facilitated
  through an extra-and-intra oral
  aesthetic and structural evaluation
• improved communication between
  all team members providing a better
  visual perception of the end result of
  treatment delivery

• education and motivation for patients
  with increased effectiveness of case
  presentation
• clinical efficiency and predictability
  through digital technology that
  reduces chair time and remakes

DSD ethically involves patients in
the restorative or smile enhancement
process, making them the co-designer of
their own treatment by sharing objectives,
expressing their desires and their
expectations with your restorative team
(specialist and restorative).

The DSD design process is based upon
the analysis of the patients facial and dental proportions, utilising a predetermined
series of high-quality digital photographs
and videos understanding the relationship
between teeth, gums, lips, smile with
the facial features in motion and with
emotion.

Each customised patient design can
be clearly visualised and improved with
the patient’s ideas inputted from their
feedback response, hence the DSD concept
allows dentists to implement these
benefits for patients; creating a smile that
reflects their own personality and greatly
enhances the experience and the results
for all.

In clinical practice today, having a
mouth free of biological and functional
issues is not enough for demanding
patients. Their desire is to own naturally
beautiful smiles that harmonise with
their physical characteristics and most
importantly with their personalities.

DSD trained dentists are aware of
all the contributing factors that are
necessary to make patients satisfied
beyond conventional general dentistry.
Developing an artistic vision and a set of
appropriate creative skills are needed in
order to become a Digital Smile Designer.

Come along to this unique day to learn
from the world’s leading dental lecturer
and allow him to assist you in your
practice rebirth and future growth.

This is a day not to be missed for
clinics and their teams who are serious
about developing a modern day 21st
century dental practice.